Cayleigh S

Toronto, Canada

“The secret to editing your work is simple: you need to become its reader instead of its writer.”

Cayleigh S

Specialist subjects:

Advertising Business Communication & Media Studies English Event Management Hospitality Leisure Management Marketing Project Management Recreation & Tourism Social Media

Education:

PGCert Event Management

Conestoga College

2015–2016

BA Recreation Program Management, Minor English Rhetoric and Professional Writing

University of Waterloo

2009–2014

Favorite referencing style

My favourite referencing styles are APA and MLA because I became adept at using both over my university career.

Why I became an editor

I am equal parts strategic and creative with an exceptional ability to flawlessly execute. I am passionate about communicating through a variety of mediums, including essays, reports, training resources, operations manuals, presentations, and marketing materials. Polishing writing to enhance communication and ensure a seamless flow is something I find extremely gratifying.

Background and experience

I have over eight years of experience in business communications and marketing roles. I am well versed in launching and conducting marketing activities, especially in the context of events, including email marketing, incentives, advertising, and social media. In previous roles, I developed event and sales materials on a weekly basis, including promotional materials, brochures, infographics, print ads, and digital displays.

Why I love proofreading and editing

I believe a person's writing ability should not limit their self-expression. I enjoy helping people convey their ideas clearly and concisely. I am a perfectionist with excellent attention to detail; therefore, I enjoy step-by-step, methodical tasks and perfecting one sentence after another.

Cayleigh S

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Favorite book:

As a lover of dystopian and utopian fiction, my favourite book is Island by Aldous Huxley.

Hobbies:

When I'm not proofreading, I enjoy seeking out sublime natural beauty, event planning, and teaching my cat tricks.

Editing tips:

I always read each page twice; first for spelling, grammar, and punctuation errors and second for clarity, consistency, and tone.

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