How Frost & Sullivan Cut Editorial Costs by 20%

Introducing Frost & Sullivan

In the rapidly evolving market research sector, producing high-quality reports promptly is paramount. For industry giants like Frost & Sullivan, maintaining consistent quality and timeliness became a challenge due to a growing volume of reports penned by ESL writers and constrained U.S. editorial bandwidth.

Seeking a solution, they turned to Proofed, known for its expertise in scaling editorial services and working adeptly with ESL content.

The Challenge

Frost & Sullivan’s reputation hinges on the delivery of top-notch market reports. However, they confronted two core challenges

1. Quality Control: With a significant portion of their content originating from ESL writers, the company grappled with varied language nuances and styles, making consistency elusive)
2. Limited Editorial Capacity: Their in-house U.S. editorial team couldn’t cope with the mounting demand, leading to missed delivery deadlines and eroding quality standards.

The Solution

Recognizing the inherent challenges, Frost & Sullivan sought an external partner and found their ideal match in Proofed. Here’s why:

• Quick Turnarounds: Proofed’s proficiency in meeting tight deadlines, crucial for the time-sensitive market research domain, stood out.
• Scalable Services: Proofed’s ability to dynamically scale their editorial team, especially during peak periods, was invaluable.
• ESL Expertise: Having a proven track record with ESL content made Proofed uniquely suited to Frost & Sullivan’s needs.
• Operational Efficiency: Partnering with Proofed negated the need for Frost & Sullivan to invest time and resources in onboarding and managing a gamut of freelance editors.

The Result

The tangible benefits of this collaboration were evident and plentiful. The days of missed project deadlines were firmly in the rearview mirror. The editorial quality of the market reports, a cornerstone of Frost & Sullivan’s brand promise, saw marked improvement. Their content production capacity received a shot in the arm, with a remarkable 50% increase. And from a financial perspective, they achieved a noteworthy 20% reduction in editorial costs.

In conclusion, the partnership between Frost & Sullivan and Proofed is a testament to the transformative power of collaboration. Through their combined strengths, they tackled challenges head-on, with Proofed enabling Frost & Sullivan to reaffirm their leadership in the industry. Today, with a bolstered operational capacity and a renewed commitment to quality, Frost & Sullivan is poised for even greater successes.